Pascal Fernandez serves as Senior Vice President, Consumer & Marketplace Insights for Altria Client Services, which provides professional services and support to Altria Group and its operating companies. In this role, Pascal has led a team that provides consumer and marketplace insights to the Altria Group companies since 2006.
Previously, Pascal served as Vice President, Marketing, for Philip Morris USA where he led strategy and planning for Marlboro and portfolio brands. Since joining Philip Morris USA in 1991, Pascal has held a variety of leadership positions in a number of functions including marketing, brand management and sales.
Pascal is a member of the European Society for Opinion and Marketing Research. He currently serves on the National Board of Communities in Schools.