Our Leadership & Employees
Nu Mark LLC
Michael Brace serves as Managing Director and General Manager for Nu Mark. In his role, he leads the operating company’s efforts to responsibly manufacture and market its innovative vapor and oral products to adult tobacco consumers.
Prior to leading Nu Mark, Michael was the Senior Director of Marketing for Nu Mark where he led consumer engagement efforts. Since joining the company in 1999, he has held a number of leadership roles including General Manager, John Middleton Company, Director of Regulatory Product Planning and Marketing Director of Portfolio Brands for Philip Morris USA. Additionally, Michael has served in various roles throughout the Altria Group Distribution Company.
Michael is a Philadelphia native. He received his undergraduate degree from the Pennsylvania State University Smeal College of Business. He currently serves on the Board of Directors of C2Adopt, an adoption agency in the metro Richmond area providing training, education, placement and support services to adoptive and birth families and adoptees.
Our employees strive each day to be innovative, focused, disciplined and responsible in a highly regulated environment. Our success depends on our ability to attract, recruit, develop and retain a diverse and talented workforce. Learn more