At U.S. Smokeless Tobacco Company, our leadership sets the strategic direction for our company and works toward fulfilling our company's role.
President and Chief Executive Officer
Shannon Leistra is the President and Chief Executive Officer of U.S. Smokeless Tobacco Company, a wholly-owned subsidiary of Altria Group and the world's leading producer and marketer of smokeless tobacco. Shannon leads the company's efforts to responsibly manufacture and market its brands to adult tobacco consumers in a financially disciplined way.
Shannon previously served as the General Manager of Nat Sherman. She also spent six years in the Marlboro Brand Organization, serving as Director of Marlboro Value and Total Equity Programs and Senior Brand Manager. Prior to that, Shannon served as National Sales Manager supporting the development of U.S. Smokeless Tobacco Company's trade programs. She also spent time as part of the Field Sales Force when she joined the company in 2004.
Shannon is a Richmond native and a graduate of the University of Virginia. She is actively involved with organizations that support the empowerment of women through career development, and serves the Workforce Preparation Committee of the Capital Region Collaborative.
Vice President, Manufacturing
Greg Shiflett was appointed Vice President, Manufacturing for U.S. Smokeless Tobacco Company in September 2018. In his role, he is responsible for commercializing and manufacturing all smokeless tobacco products produced in our plants across Tennessee, Kentucky and Virginia. In addition, he is responsible for all lead market products and smokeless product development work at the Richmond, Va. D-Pilot plant. Most recently, Greg served as USSTC's Senior Director, Quality Management Systems and Chief Compliance Officer, leading and establishing the company's Quality Management System for compliance with FDA regulation.
Since joining Philip Morris USA as a Business Unit Leader in 1997, Greg has held a number of positions across Altria's family of companies in various functions, beginning in logistics and supply chain management. In 2003, Greg took on an enterprise-wide strategic planning role in Altria's Strategy and Business Development department, and later led Forecasting for PM USA in Marketing Information. Later, he gained expanded responsibilities in large-scale manufacturing in Operations Logistics, and eventually oversaw a team of 1,600 talented employees as Director Cigarette Manufacturing within PM USA. After Altria's acquisition of John Middleton and USSTC, Greg assumed a leadership position with the Altria Group Distribution Company as Director, Section Sales, covering a broad range of consumer categories in the Mid-Atlantic region.
Greg graduated from Virginia Polytechnic University with a degree in Business Management Science and holds an MBA from the Kenan-Flagler Business School at UNC Chapel Hill. Active in the community, he serves as Chairman of the Board of Directors for Nashville, Tennessee-based environmental non-profit Cumberland River Compact organization, along with serving on the Board of Directors of the Altria Company Employee Community Fund, and as an Assistant Scout Master for his local Boy Scout Troop.