Investing in Communities

Our Focus Areas
Altria and its operating companies invest in education and positive youth development, arts and culture programs, humanitarian aid and military support, and protecting the environment.​
Our Focus Areas
Altria and its operating companies invest in education and positive youth development, arts and culture programs, humanitarian aid and military support, and protecting the environment.​
  Orange Right
  Green Right
  Blue Right
  Red Right
​​Almost 60 years ago, George Weissman, a Vice President at Philip Morris, excitedly sat in his company’s boardroom.​​
george-weissman-150.pngHe’d had hundreds of conversations with the senior executives in his career, but this request was different. After a few preliminary agenda items, Weissman confidently presented a plan to the Board. He wanted to give away some of Philip Morris’ money to local non-profits. As he advanced in his career, he began to consider the impact that corporations could have on society and began to champion corporate giving. In the early 20th century, corporate giving was not a part of American business culture, but Weissman had a vision and pursued it.
Following Weissman’s presentation to the Board that day in 1958, Philip Morris made its first corporate contribution to the arts by offering "Philip Morris Festival of the Stars".​​ ​
Today, Altria and its operating companies continue that tradition by investing millions of dollars of cash and in-kind contributions to non-profit organizations that strengthen their communities. Our goal is to help charitable organizations find long-lasting solutions to common issues.​​
Our giving today builds on our rich history and focuses on important business issues like underage tobacco prevention and protecting the environment. The power of our giving is not only financial. Our employees follow in the steps of their predecessors by giving their time and service. Last year our employees spent over 45,000 hours volunteering in their communities. More than 60 of our executives served on more than 100 non-profit boards in 2016. Our company is filled with community-minded employees who are proud to be a part of our legacy of giving.
See a list of Altria Group and its companies’ 2016 grantees​​​​.

​Our companies focus their giving in the following key areas:​
​​​​
Supporting Youth Development​
​READ MORE
Supporting Youth Development
​Altria's tobacco companies invest in positive youth development as a way to help address a core business concern: underage tobacco use. There is no single reason why young people engage in risky behaviors, such as experimenting with tobacco products, alcohol or drugs. Experts point to a variety of societal, environmental and personal factors that must be considered to help prevent these behaviors, and recommend a multi-faceted approach. That’s why Success360° helps nonprofits better support middle school kids' academic achievement and healthy development in and out of the classroom. For example, we support The First Tee’s DRIVE program, an engaging sports-based program focused on essential character-building values that help kids succeed in life. Each lesson of the program is integrated with core values including honesty, integrity, sportsmanship, respect, confidence, responsibility, perseverance, courtesy and judgment.​

Learn more​ about our Success360° initiative.

In 2016, PM USA, USSTC & Middleton
provided a combined​
$22.1 m​​illion
for Altria's Success360° initiative.​​

 ​​
bgImage
Protecting the Environment
​READ MORE
Protecting the Environment
​Our environmental goals focus on reducing the environmental impact of our businesses and promoting the sustainability of the natural resources on which we depend.
 
We partner with the National Fish and Wildlife Foundation to address water conservation efforts, tree reforestation, sustainable agricultural practices and protecting the Chesapeake Bay. Additionally, Altria partners with Keep America Beautiful to support the Great American Cleanup, for which more than 400,000 people volunteered nationally.​

Altria and its Companies' 2016
Environmental Contributions Totaled
$4.2 million.​
 
​​
bgImage
Civic Engagement
​READ MORE
Civic Engagement
Sustainable communities depend on committed leadership from many sectors, including business. Altria's companies are engaged corporate citizens in their headquarters and operating communities. Our leaders work collaboratively on solutions to local priorities.

In 2016, Altria completed a three-year cycle of targeted investments to stabilize and revitalize neighborhoods within the Jefferson Davis Highway/Commerce Road corridor of south Richmond. Our support for a joint project by Richmond’s Local Initiatives Support Coalition (LISC) and Virginia Community Capital focused both on small-business development and residential revitalization in two neighborhoods near our manufacturing facility that also are redevelopment priority areas for the City of Richmond.


In 2016, Altria and its Companies' Civic 
  
Engagement Contributions Totaled 
$2.0 million.​
 
​​
bgImage
Arts & Culture​
​READ MORE
Arts & Culture
We support a variety of arts & culture initiatives in  Richmond, Va. and Washington D.C., to increase community access to high-quality arts and cultural experiences. We focus on major sponsorships for innovative programs, which attract new and expanded  audiences while increasing community access to the arts. We also focus on major sponsorships to bring positive attention to these cities as great places to live and work. 
 
In 2016, Altria sponsored two programs at the Newseum in Washington, D.C., an exhibition entitled Louder Than Words which explores the role of rock music in America’s understanding of the First Amendment; and a three-year series commemorating the Civil Rights Movement of the 1960s, called Civil Rights at 50. And we partnered with the Kennedy Center on a yearlong slate of events to commemorate President Kennedy’s 100th birthday. 
 
In Richmond, Altria signed on as the presenting sponsor of the Science Museum of Virginia’s first major traveling exhibition, DaVinci AliveThe experience. This exhibition draws connections between DaVinci’s work and modern technology through engaging with DaVinci’s art and machines. We also committed to support a three-year program of community outreach initiatives at the Valentine, a museum that collects and preserves Richmond’s history and stories.
 
 
 

Altria's 2016 Arts & Culture 
Contributions Totaled  
$3.2 million.
 

​​
bgImage
Humanitarian Aid & Military Support
​READ MORE
Humanitarian Aid & Military Support
Our company is proud to support programs for veterans, active duty and transitioning military personnel as well as their families, and these investments are producing results. For example, through our partnership and investment with Hire Heroes USA, Altria supported the confirmed hiring of nearly 1,400 U.S. military veterans and spouses since 2013. The USO, Paralyzed Veterans of America, Hope for the Warriors and many other groups are partners in these efforts.

We also started a new relationship with Farmer Veteran Coalition to help cultivate a new generation of farmers and food leaders, and to develop viable employment and meaningful careers through the collaboration of the farming and military communities.​​

Altria supports emergency relief by contributing to the American Red Cross, an organization that provides aid for communities in times of natural disaster or crisis.​

In 2016, Altria and its Companies'
Humanitarian Aid & Military Support
Contributions Totaled
$2.5 million.​

​​
bgImage
Employee Engagement
​READ MORE
Employee Engagement
​Our "Contributing Together" programs encourage employees to get involved in their communities and support non-profit organizations.

  • Our employees make an impact by donating their time as volunteers, which the company recognizes with a financial contribution through our Dollars for Doers program.
  • Though our Matching Gifts Program, employees can increase the size of their donation to their nonprofit of choice. Many employees, including most of our executives, contribute their leadership skills through board service.
  • Currently, more than 60 Altria executives serve on over 100 non-profit boards.

Altria coordinates company-sponsored volunteer activities in communities where we live and work. In 2016, over 51 percent of our employees volunteered in their communities, participating in both large and small scale events.​

In 2016, more than 51 percent of 
Altria employees volunteered over
44,000 hours
in their communities.​

​​
bgImage
​​

Altria Companies Employee Community Fund (ACECF) was founded in 2000 and is a workplace-giving program administered and managed directly by employees. It's one of a only small number of programs of this type in the U.S.​​