Supporting Positive Youth Development

We invest in positive youth development as a way to help address underage tobacco use.
Through the Success360° initiative, the company funds leading community organizations to deliver programs to middle school kids to promote their healthy development and help them avoid risky behaviors like tobacco use. Success360° helps organizations, such as Communities in Schools, Boys & Girls Clubs, Big Brothers Big Sisters and 4-H, collaborate and better connect their services to students in and out of school.
We also support adolescent substance abuse prevention and tobacco cessation programs, including LifeSkills® Training, 4-H’s Health Rocks! program and RJ Caron’s Project CONNECT.
Resources For Parents  
Research shows that parents can influence a child’s decision not to smoke or use other tobacco products. 
We support Search Institute’s Parent Further® online resources, which help parents and other caring adults build the skills they need to help their children succeed and avoid risky behaviors. The website provides parents and other caregivers with everyday tips and tools on a wide range of subjects, including school success and preventing underage tobacco use.
​Federal Regulation of Tobacco​  
Learn more​ about FDA’s authority to regulate the manufacture, distribution and marketing of tobacco products. 
Related Topics​​
Related Resources