The U.S. Food and Drug Administration (FDA) has regulated tobacco products since 2009.  Science- and evidence-based federal regulation will help address societal concerns about tobacco products and promote and protect public health.


Regulation can also provide significant benefits to adult tobacco consumers by:

  • establishing a common set of rules for all tobacco manufacturers and importers doing business in the U.S.;
  • providing a way to evaluate potentially less harmful tobacco products; and
  • creating guidelines for accurate and scientifically grounded communications about tobacco products to adult tobacco consumers.


Our goal is to work constructively with the FDA as it continues to implement a comprehensive national regulatory framework for tobacco products.

Additional Information:

FDA Regulatory Authority

The FDA’s authority covers nearly all aspects of the manufacturing, distribution and marketing of tobacco products.

Tobacco Harm Reduction

While no tobacco product is safe, there is a growing body of evidence that suggests some tobacco products are less harmful than others.

Regulatory Filings

We share information with the FDA on a variety of important issues.

Our Positions on Important Regulatory Issues:

Nicotine Product Standard in Cigarettes

Cigarette product standards must be based on the science and evidence and consider any potential unintended consequences.

Tobacco Product Application Pathways

Congress established specific pathways to market for new or modified tobacco products and a process for seeking FDA authorization to make modified risk claims.

Regulation of Flavors in Tobacco Products

FDA announced in January 2020 that it would begin prioritizing enforcement of flavored, cartridge-based ENDS products other than tobacco or menthol flavored products.

Menthol Cigarettes

Science- and evidence-based information does not support restricting or banning menthol cigarettes.
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