Protect the Environment

Grower Support & Agricultural Sustainability

Each year our companies buy millions of pounds of tobacco and grapes from farmers. We encourage consistent high-quality tobacco, innovation, efficiency and open communications with our growers through the industry programs.

Learn More  

Reducing Greenhouse Gas Emissions

We need to innovate to meet our Scope 1 and Scope 2 greenhouse gas emissions goals. This includes reducing energy use at our facilities and investing in renewable electricity.

• In 2014, Philip Morris USA (PM USA) and U.S. Smokeless Tobacco Company, which are home to our largest production facilities, switched from coal-fired boilers to natural gas boilers. This change reduced their Scope 1 emissions.
• Our operating companies continue to replace lighting and equipment in their facilities with more energy-efficient options.
• In 2019, we started the process to explore offsite and onsite renewable energy projects and in 2020, we committed to a 100% renewable electricity goal, further supporting our ambitious Science-Based Target.

Preventing Cigarette Litter

PM USA reminds adult smokers on cigarette packs and its consumer websites that cigarette butts are litter and should be disposed properly. Since 2002, PM USA has supported Keep America Beautiful to research, develop and launch the Cigarette Litter Prevention Program. This program drives consumer awareness that cigarette butts are litter, installs receptacles at places where smokers must extinguish their cigarettes, encourages the use of portable ashtrays and supports enforcement of litter laws.

Protecting Watersheds & Reducing Water Use

Runoff from farmland into streams or rivers can hurt water quality. We work with the National Fish and Wildlife Foundation (NFWF) to understand how agriculture, like tobacco farming, affects watersheds. NFWF identified the Green River and the Chesapeake Bay as two watersheds where water quality needed focus. We’re funding work with Kentucky and Pennsylvania tobacco growers to pilot farming methods that don’t include tilling the soil before planting. This technique reduces runoff and helps keep nutrients in the soil. We’ll share our learnings with other growers.

Ste. Michelle Wine Estates' wineries in Washington, Oregon and California use drip irrigation on its vineyards. Most of the company’s contract growers also use this technique. It minimizes water loss by delivering water to the plant’s roots, as compared to overhead systems that water the entire vineyard. Weather stations and soil moisture-measuring probes monitor water use and eliminate wasted water. These practices have helped Chateau Ste. Michelle’s Cold Creek, Canoe Ridge Estate and Northstar vineyards achieve third party sustainable certification for LIVE and Salmon Safe since 2009.

Protecting the James River

One of Philip Morris USA's facilities uses up to 1.8 million gallons of water per day before returning it to the James River. The company is using innovative techniques to reduce nitrogen and phosphorus levels in the facility's wastewater. These efforts include 48 acres of engineered wetlands that use plants to absorb the nutrients in the wastewater and create a new wildlife habitat. Learn More.

This same facility is also home to 8,000 solar panels. PM USA leases space to Dominion Virginia Power for the project, which can generate enough electricity to power 500 homes.

Sustainable Tobacco Curing

After harvesting tobacco, growers "cure" it using air, sun, heat and/or fire. Curing tobacco increases the leaf’s natural flavor and reduces its moisture, allowing it to be stored longer. Around the world, growers use different kinds of energy to cure tobacco. 

For example:

• In the U.S., propane or natural gas is often used.
• In some countries, like Brazil, growers use wood.

Our tobacco companies support replenishing trees used in the tobacco curing process. Although wood curing is used in only a small amount of the tobacco our companies purchase, we invest in programs to re-populate the trees. For example, in Brazil, Universal Leaf, a PM USA tobacco supplier, reported that over many years, it has supplied its contracted growers with millions of eucalyptus seedlings, which is equal to about 88,000 acres of woodlot plantings. These woodlots allow growers to be self-sufficient when they use wood for curing tobacco and building barns.

Reducing Landfill Waste

Altria's companies implement waste management programs at our offices and production facilities to manage business waste, production waste, chemical waste, and solid waste. This includes waste reduction and recycling programs to reduce the amount of waste we send to landfill.

Additionally, our companies put business practices in place to reduce waste. For example, U.S. Smokeless Tobacco Company improved the shelf life of its products to significantly reduce waste from returns. USSTC also reclaims some production waste or sends it for beneficial reuse. And John Middleton implemented a waste-to-energy partnership in 2013 that reduced landfill waste while supporting renewable energy in the region.